Nikon Inc. Appoints New President

Nikon Inc. has a new President and CEO.

Twenty-nine-year Nikon veteran Yasuyuki Okamoto will be responsible for driving the company’s performance in the areas of sales, marketing and customer service for North, Central and South American markets.

"Nikon’s operations in the Americas are very important to the success of our company and I am very excited to have the opportunity to work with the team at Nikon Inc.,” Okamoto said. “We have developed great prospects for continued growth within the Americas, and I hope to work closely with the team to build upon the tremendous momentum of recent years and drive successes for Nikon Inc.”

Okamoto has a diverse background with Nikon. He has held top management positions at Nikon’s headquarters in Tokyo and Nikon subsidiaries within a variety of markets, product divisions and business situations. Most recently, Okamoto served as general manager and operating officer at the marketing headquarters for the Imaging Company at Nikon Corporation. In that role, Okamoto was responsible for global marketing initiatives and policies. During his term Nikon developed a highly competitive and sophisticated marketing team that helped the company gain market share in Japan and across its worldwide subsidiaries.

Prior to his work at the marketing headquarters, Okamoto was general manager of corporate communications for Nikon Corporation in Japan. His responsibilities included overseeing all internal and external communications initiatives relating to Nikon Corporation's businesses throughout the world, as well as managing the company's financial and investor relations activities.

Additionally, Okamoto served as president of Nikon France SA in 1998, spending more than five years directing Nikon’s photo and imaging business activities in the region. Under his leadership, Nikon France SA developed an aggressive marketing and communications approach that helped the subsidiary successfully gain market share in the region.

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